The PHUTURE is an American modern lifestyle luxury apparel fashion brand that manufactures high quality menswear, women’s activewear, swimwear, and accessories.
Our mission is to blend ultramodern, futuristic design with luxury grade fabrics to bring you an innovative, cutting edge clothing brand that inspires you to think about the future.
Founded in Central Florida, we built this brand from scratch because we believe there is a gap in the market for luxury apparel products targeted to the ever growing digital/tech culture. In today’s modern world, we are finding ourselves more and more immersed in digital technology. More careers are driven into the software industry and more people are now gaming than ever before in history. But apart from that, we want to be a brand that stokes the spirit of entrepreneurship, competitiveness, ambition, to reach for those boldest dreams and make the world a better place by shining bright. So when we named the brand PHUTURE, we wanted people to think about the word ‘future’ what does it mean to them, what do they wish for themselves, and most importantly what steps are they going to take to achieve that future. We want to develop the common fashion staples that continue to inspire and encourage them throughout their journey.
From the start, we decided to put fabric sourcing at this top of the list of priorities. We spent weeks scouring through some of the largest fabric markets in the world, selecting only the highest quality fabrics we could get our hands on, no matter the cost. These are the same fabrics used in some of the most popular luxury brands you have heard of. Our aim is to offer luxury apparel using those same fabrics, but at a reasonable price.
We aim to become a world recognized brand within 5 years with being known for our high quality, innovative and exciting products that inspire a generation to think about the future, to dream big, work hard, and become the legend they were born to be. Join us on this incredible journey.
Throughout our journey, we have had the privilege to have worked with some truly amazing individuals, all working hard to achieve their boldest dreams. having them a part of our story is such an honor.